Module Glossary
Quick Glossary Index
Included in Basic
Included in Pro or Pro+
- FlexView (Web Widgets)
- Free Pro+ Community accounts for guests
- Full Point of Interest (POI) Display
- Full-Service Hosting
- Lead Generation
- Member Listing (Associations Only)
- My Business Account
- My Business App Offline
- Notices and Closures
- Offers and Events Advanced
- Outdooractive Travel Guide
- Partner Verification
- Print Map Flatrate (Map Export)
- Pro Community User Accounts
- Pro+ Community User Accounts
- Pro/Pro+ Discount for members
- Publisher Store (Literature Marketplace)
- Regional Management (Structural Oversight)
- Top Partner (Accommodation Only)
- Tourism Content: Advanced
- Tourism Content: Basic
- Trail Management: Standard
- Trail Management: Advanced
- Trail Management: Sign Editor
- User Management
- White Label Website
Last updated: 28.02.2024
AI-Generated Text
Simplify text creation, editing, and translation with a single click. Sophisticated text prompts ensure your content is tailored for a full range of touristic information that is SEO-optimized for higher rankings.
The content is distributed across all channels and is available for:
- Travel Guide pages
- Points of Interest (POIs)
- Routes and linked POIs
API
Individual export of your content from Outdooractive to other systems.
- Raw data transfer (final design must be programmed individually by the data recipient)
- Content fully tracked in the Outdooractive Analytics
- Compatible with websites, apps, databases and more
Association Affiliation Commission
Once-off commission for every new customer who redeems your Pro or Pro+ voucher code.
Booking System Integration
Automatic interface to your existing bookable offers and access our highly powerful sales channel.
- Choose from an existing partner, including Feratel, Tomas, Bokun and Bookingkit.
- No extra effort to maintain offers
- No booking commission
Business Help Center
Challenges
- Points of Interest Challenges to visit specific sites
- Activity challenges to encourage participation in specific activities
- Distance challenges to motivate and bring out the best in your guests
- Recording is possible directly on Outdooractive app or connected devices and apps, including Garmin, Suunto, Polar, Wahoo, fitbit and Strava
- Lead generation from participants through rewards
Community Engagement
Interact and engage with our community through your published content and start growing your own “follower base.”
- Respond to comments
- Receive content ratings and feedback
- Answer questions on your travel guide pages
Community Insights
Be aware of people's movements in your region to make location-based decisions and effectively plan visitor guidance.
- Live heat map of user activity
- Integration of other tracking data, like parking systems or wifi trackers
- Analyze the reach of all content in your region, not only your own
Community Management
Rest assured with our expertise in community management, and let us take care of your member’s platform-related queries.
- 24/7 customer care by Outooractive’s dedicated Community Team
- Option to include Community Help Center on your own channels
- Hosting, updates and data protection
Connectors and Interfaces
Double-maintenance of content and data is a thing of the past. Outdooractive connects your different database accounts.
- Content management in the system of your choice
- Bidirectional connectors to Tourism Technology Alliance (TTA) members
- Import interfaces from relevant platforms
Content Analytics
Know how your reach continuously develops and on which channels to inform and improve your marketing efforts.
- Live performance analytics of all your content distinguished by channel, content type and devices
- Dashboard is easily accessible through your My Business account without any additional software required
- Momentary statistics as well as over-time development
Content Reach in Partner Network
Increase your reach through our partner network by featuring on premium partner platforms including Alpenvereinaktiv, Bergfex, FATMAP, and more.
High-quality content is sought after by other tourism partners for features on their white-label apps and websites.
Content Reach on Outdooractive
All published content is automatically distributed to the Outdooractive community:
- On the Outdooractive website and app
- Through search engines
Customer Success Support
Support from Outdooractive’s dedicated B2B Customer Success team to help Pro and Pro+ accounts get the most out of Outdooractive.
FlexView (Web Widget)
Standardized web widgets (FlexView) to display Outdooractive content on your own website.
- Easy integration; no programming required
- Automatic update synchronisation when content changes
- 3 different display styles: map, gallery and list
- 13 different content types
- Different map styles, activity layers and safety information are available
- One license for unlimited use on all your websites
- iFrame integration / Reverse proxy integration
Free Pro+ Community accounts for guests
Your guest gets 4 weeks of Pro+ access on Outdooractive without any liability.
- All Pro+ community features, offline navigation, professional maps and more
- The best digital guide to discover your region
- Automatic cancellation
- Activation though QR code and link
Full Point of Interest (POI) display
Show all information about your Point of Interest (POI) to the Outdooractive community, including:
- Contact details
- Link to your website
- Lead generation and direct email link
- A direct link to booking page of your choice
Full-service Hosting
- Hosting
- Software Development
- Backups
Lead Generation
Grow your own GDPR-compliant lead database and start fostering closer relationships with your guests.
- Community Pro+ registration through branded vouchers
- Prompts for newsletter subscription after user registration on white-label products
- Incentives for newsletter registration
- Generate user profiles
Member Listing (Associations)
Expand your reach and tighten your community by enabling your members to assign themselves to your association.
- Your association can be selected by users
- Your association badge featured on member profiles
My Business Account
- Outdooractive My Business account
- Content creation & branding
- Company profile page on Outdooractive
- 15+ languages
- My Business App
My Business App Offline
Notices and Closures
- Closed path segments are considered and avoided in Outdooractive’s routing engine
- Prevent guests from engaging in activities that jeopardize their safety, impact infrastructure, or harm the environment.
Offers and Events Advanced
Make your offers and events as prominent and comprehensive as possible to receive more direct bookings.
- Link with 3rd party platform content
- Provider management
Outdooractive Travel Guide
Our global digital Travel Guide provides guests with comprehensive and relevant information for the best experiences. Obtain the representation of your region with your branding and gain full editorial rights for all related travel guide pages, including activity-specific pages.
- A well-structured page layout automatically populated with diverse Outdooractive content
- SEO-optimised text fields for enhanced search ranking and in multiple languages
Partner Verification
- Add the “verified badge” to your brand
- Distinguish your content from community-created content
Print Map Flatrate (Map Export)
Export of printable files directly from your own route content.
- Easy and fast creation of complete booklets
- No agency work required, no additional costs.
- Complete PDF booklet featuring entire routes, including map, route geometry, elevation profile, and description.
- Fully licensed MiniMap (in .png only) with route geometries and POIs produced automatically with minor modifications available.
- GPX download in .gpx and .kml format with additional option to export POIs as way points
- Elevation profile in .svg format
- QR code link to online Outdooractive version
Pro Community User Account
Includes x free Pro User Accounts (30€ each) for personal content creation and updates.
Pro+ Community User Account
Includes x free Pro User Accounts (60€ each) for personal content creation and updates.
Pro/Pro+ Discount for members
Members get a discount on a Pro (5€ off) or Pro+ (10€ off) account subscription.
- Dedicated landing page on Outdooractive for your members to claim their discount
- Discounts recur with every billing cycle with a valid membership
Publisher Store (Literature Marketplace)
Sell print products online directly on Outdooractive
- Showcase your print products to the Outdooractive community without a sales commission
- Guidebooks and maps geographically linked on maps and content pages
- Easy and fast creation of complete booklets
- No agency work required, no additional costs.
Regional Management (Structural Oversight)
Regional Management (Structural Oversight)
Centrally access and manage all accounts across organizational borders.
- Hierarchical subordination of other business accounts
- Full access to the content of your sub-organizations
- Display content created by basic accounts
- Showcase sub-organizational content on your own platforms
Top Partner (Accommodation Only)
Top Partner (Accommodation Only)
Become a Top Partner for greater visibility on Outdooractive and extra features for better sales conversions.
- Higher visibility on Outdooractive
- A specialized Map2Go embed widget with map featuring your personal recommendations
- Crown symbol to show your Top Partner status
Tourism Content: Basic
Tourism Content: Basic
- Routes
- Points of Interest (POIs)
- Bookable Offers and Events
- Collections
- Current conditions
- Content branding
- Images
Tourism Content: Advanced
Tourism Content: Advanced
Enhance your content base with exceptional detail and usability.
- Joint Trips
- Creation of Audio Guide POIs
- Advanced content details
- Accessibility report
- Automatic Content Translation
- 3D Flights
Trail Management: Standard
Trail Management: Standard
Manage your outdoor infrastructure digitally. From paths and signage to benches and trash bins, you always know their location and current condition.
- 20+ different infrastructure categories
- Live outdoor documentation, including photos, with the Outdooractive My Business app
- All locations geo-referenced on one map
Trail Management: Advanced
Trail Management: Advanced
Coordinate with your team to ensure maintenance is carried out consistently.
- Ticket system allows tasks to be assigned, processed and documented.
- Export of infrastructure locations to share with your team
- Issue and task assignment on-site and offline directly with the Outdooractive My Business App
Trail Management: Sign Editor
Trail Management: Sign Editor
Streamlined and economical creation and maintenance of signage.
- Create new signs based on your standards
- Generate print exports without needing an agency
- Choose from all existing signage templates and guarantee maximum consistency
User Management
The outdoors are best enjoyed together. Share the task of creating the best content with your colleagues with our sophisticated role and user management to organize your team.
- Unlimited user accounts for your team members
- Roles and rights management
- Joint content creation and optimization
White Label Website
Provide the best outdoor experience, both in reality and online. Your own outdoor web platform that enables new forms of content marketing and customer interaction.
- Easy setup and maintenance – no agency nor programming required
- Automatic integration of the best outdoor content from Outdooractive
- Automatic creation of landing pages for activities and touristic offers (Travel Guide and Combi Pages)
- Unlimited individual web pages
- Route planner with the best Outdooractive maps and software
- All Outdooractive map layers are available on your platform, including webcams, official trail networks, notices and closures and more.
- Obtain leads and create user profiles of your guests
- Trigger registrations by offering free Outdooractive Pro+ accounts
- Registered members enjoy even more website functionality
- Create challenges that engage your members to fulfill specific goals or visit specific places
- Grow your own guest community and convert guests into regulars
- Full traffic tracking, from landing pages to individual content items
